Internet-Marketing.web.id

Site maps are essential to get all permalinks of your site indexed by search engines. Using a standard Sitempas protocol, Ask.com, Google, Microsoft Live Search and Yahoo! have announced support of “autodiscovery” of Sitemaps in your website root directory. The new open-format autodiscovery allows webmasters to specify the location of their Sitemaps within their robots.txt file, eliminating the need to submit sitemaps to each search engine separately.

This step is very useful as webmasters can easily submit their content to the search engines and benefit from reduced unnecessary traffic by the crawlers. The search engines get information with regards to pages so index as well as metadata with clues about which pages are newly updated and which pages are identified as the most important and search users get more fresh content.

How to modify the robots.txt file?

Simply add the sitemap url following the word sitemap like this

Sitemap: http://www.internet-marketing.web.id/sitemap.xml

(Replace internet-marketing.web.id with your own site name.)

Save & upload the file and you’re done! Its simple. Update your robots.txt file today and help search engines index your site better.

There are no quick and easy “secrets” to ranking well and driving traffic online, but it’s not rocket science either. Small businesses simply need to start with the basics, and then build on their knowledge as they go. I’d strongly recommend getting acquainted with the Google Webmaster Guidelines, it is a true road map for any business owner who has questions about how their website should be built:

Following these guidelines will help Google find, index, and rank your site. Even if you choose not to implement any of these suggestions, we strongly encourage you to pay very close attention to the “Quality Guidelines,” which outline some of the illicit practices that may lead to a site being removed entirely from the Google index or otherwise penalized. If a site has been penalized, it may no longer show up in results on Google.com or on any of Google’s partner sites.

• Design, content, and technical guidelines
• Quality guidelines

When your site is ready:

• Have other relevant sites link to yours.
• Submit it to Google at http://www.google.com/addurl.html.
• Submit a Sitemap as part of our Google Webmaster Tools. Google uses your Sitemap to learn about the structure of your site and to increase our coverage of your webpages.
• Make sure all the sites that should know about your pages are aware your site is online.
• Submit your site to relevant directories such as the Open Directory Project and Yahoo!, as well as to other industry-specific expert sites.

Design and content guidelines

• Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link.
• Offer a site map to your users with links that point to the important parts of your site. If the site map is larger than 100 or so links, you may want to break the site map into separate pages.
• Create a useful, information-rich site, and write pages that clearly and accurately describe your content.
• Think about the words users would type to find your pages, and make sure that your site actually includes those words within it.
• Try to use text instead of images to display important names, content, or links. The Google crawler doesn’t recognize text contained in images.
• Make sure that your TITLE tags and ALT attributes are descriptive and accurate.
• Check for broken links and correct HTML.
• If you decide to use dynamic pages (i.e., the URL contains a “?” character), be aware that not every search engine spider crawls dynamic pages as well as static pages. It helps to keep the parameters short and the number of them few.
• Keep the links on a given page to a reasonable number (fewer than 100).

Quality guidelines

These quality guidelines cover the most common forms of deceptive or manipulative behavior, but Google may respond negatively to other misleading practices not listed here (e.g. tricking users by registering misspellings of well-known websites). It’s not safe to assume that just because a specific deceptive technique isn’t included on this page, Google approves of it. Webmasters who spend their energies upholding the spirit of the basic principles will provide a much better user experience and subsequently enjoy better ranking than those who spend their time looking for loopholes they can exploit.

Quality guidelines – basic principles

• Make pages for users, not for search engines. Don’t deceive your users or present different content to search engines than you display to users, which is commonly referred to as “cloaking.”
• Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you’d feel comfortable explaining what you’ve done to a website that competes with you. Another useful test is to ask, “Does this help my users? Would I do this if search engines didn’t exist?”
• Don’t participate in link schemes designed to increase your site’s ranking or PageRank. In particular, avoid links to web spammers or “bad neighborhoods” on the web, as your own ranking may be affected adversely by those links.
• Don’t use unauthorized computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate our Terms of Service. Google does not recommend the use of products such as WebPosition Gold™ that send automatic or programmatic queries to Google.

Internet-Marketing.web.id is a blog exploring SEO & SEM latest techniques, Internet Marketing strategies from the best minds in the field, product & SEO tool reviews, and promote Organic Search EngineRankings as a vital part of website development, marketing and promotion so that your business can make money online and you can spend more time doing things you love, like surfing in Bali.

Blogging throughout Indonesian archipelago, we focus on SEO & Internet Marketing in Bali (which means we get to spend more time at the beach). Originally, it was part of the M3-CTECH SEO archives, now re-published & updated to share the knowledge & tools of the trade that have been acquired.

Search Engine Marketing (SEM) strategies, link building, social media marketing, website design, reviews & SEO tools will be reviewed & discussed here to help you get your website ranking at the top. If you have any questions or want a free review of your website, feel free to contact us for a free consultation.